Tyler Madison — Software ArchitectPaso Robles, CA

Tyler Madison, Software
architect.

move to disturb the signal

Software Architect with 15+ years building and scaling high-traffic web applications. I turn ambiguous product goals into resilient front-end systems — modern React/Next.js, observability baked in, performance you can measure.

At a glance

15+Years building for the web
2M+Subscribers served at GoPro
11Years architecting at GoPro
01 — Selected work

Work hard.
Stay curious.

11

Front-End Platform & Component Library

Established front-end engineering standards and reusable component libraries adopted across multiple product lines, keeping a growing team fast and consistent.

Platform
12

Next.js App Router Modernization

Drove the Software Architecture migration from legacy systems to the Next.js App Router/Turborepo across GoPro's web platform — improving developer velocity, scalability, and release confidence.

Architecture
13

Real-Time User Monitoring

Implemented Datadog RUM to proactively detect performance regressions and drive measurable Core Web Vitals improvements across applications serving 2M+ subscribers.

Observability
14

CI/CD Delivery Pipeline

Owned end-to-end CI/CD using GitHub Actions, Docker, Helm, and ArgoCD — cutting deployment cycle time and giving teams confidence to ship often.

Delivery
02 — About

Architecture that holds up over time.

/01

Front-end as architecture

I treat the front end as a first-class system — clear boundaries, strong contracts through a BFF layer, and observability baked in, not bolted on.

/02

Performance is a feature

Real User Monitoring and Core Web Vitals drive my decisions. I ship fast experiences and prove the impact with real-world data.

/03

Multiply the team

The best architecture is the kind a whole team can extend. I mentor engineers, set standards, and build the reusable libraries that keep everyone fast.

  1. 2015 — 2026GoPro Inc.Software Architect
  2. 2014 — 2015MartianSenior Front-End Engineer / Partner
  3. 2012 — 2014OdopodSenior Developer
  4. 2011 — 2012Tribal DDBSenior Developer
  5. 2007 — 2011Isobar North AmericaInterface Architect

03 — Contact · Open to Remote Software Architecture & Engineering roles

tdmadison@gmail.com